7 Ways to Make Your Mess Your Message in Life and Your Marketing

 1. Embrace the mess: Instead of trying to hide or ignore your mess, embrace it and use it as inspiration. Nothing is permanent, unless you let it be.

2. Identify the lessons: Look for the lessons in your mess. What did you learn? What would you do differently next time?

3. Share your story: Share your story with others. Use your mess as an example of how you overcame adversity or learned an important lesson. For me, it is to show up as myself in every situation.

4. Be vulnerable: It can be scary to share your mess with others, but being vulnerable can help others see that they are not alone in their struggles. I've failed at so many things in life, but I always come back better. No defeat has to be permanent.

5. Use it to inspire: Use your mess as a way to inspire others. Show them that they too can overcome their own challenges and reach their goals. Your best is always ahead of you if you live every day to get 1% better

6. Take action: Don't just talk about your mess, take action to make positive changes in your life. Use your mess as a motivator to take control of your life. Don't accept it, change it.

7. Stay positive: While your mess may have been a struggle, try to stay positive and focus on the lessons learned and the progress you have made. If you don't stay down, tomorrow is a new beginning.

Bad Ingredients Ruin Great Meals

 

Bad Ingredients Ruin Great Meals

Imagine having a world-renowned chef come in to make you your favorite dish, but with them only using ingredients that were out of date or spoiled. At the very least you are getting food that doesn't taste good, but there is also a strong likelihood that you will end up getting sick. 

This sounds like an awful scenario, you are going to get exactly what you want. prepared by one of the very best, and it ends up with everything being ruined by something seemingly as simple as the ingredients.

Automations are something that can make our lives easier on so many different levels. They can start, nurture, and even grow relationships with the right setups. However, they can also be the bad ingredient preventing you from preparing your perfect dish. If you have an automation set like the photo above, you can poison a relationship if you have done something to upset people and then compound the insult. The photo below shows what actually happened.

They didn't show up to the meeting (who actually uses Google Meet on purpose 🧐 ) and they have been essentially wasting time for a couple of months with various issues of their own. So instead of them getting everything, they were looking for at a dream price (his words not mine,) they have inspired me to deliver a guide to the masses on how to be a good client while they will never become one at any price that has ever been discussed.

If you want a free copy of the How To Be a Good Client Manifesto, send me an email to Greg@harrisknockoutmedia.com 

Anyway to wrap this up, don't have automation set for things that never happened without at least following up with an apology.

I Hope That You Are Not Overly Blessed With Stupid

 

Spamming Is Not Marketing

Spam is many things, but it is not effective as a sustainable or predictable marketing tactic or as a client acquisition strategy. I'm not sure when or where this became "the way" to so many misguided people, but this has to stop. LinkedIn has become a cesspool, and most Facebook friend requests are coming with an elongated F.O.R.M.-inspired pitch from someone who has had less experience than a virgin two months before prom night.

Fake rapport building --> Unnecessary call, zoom meeting, or worse --> Wasted time for them and their "prospect" that sees through all of their nonsense, or is blindsided and paying someone 5 chapters into their first Russell Brunson Secrets book and setting themselves up for disappointment.

There are ways to turn strangers into customers, but you have to go through the process of getting them to raise their hand and let you know they want to throw money at your amazing offer that solves a problem that they actually have.

GregFact Lightning McQueen Is Deeper Than You Realize!

 

I don't think many people equate Lightning McQueen to marketing or business, but there is a quote he uses that is really powerful when you look at it in a different way.

"I am speed, there is only one winner and 42 losers."

Being the fastest is great, but you have to be able to sustain it for the entire race.

The lesson within the lesson is this: In marketing and business in general, be as fast as YOU can be at getting things done correctly. Don't go at someone else's pace and put out poor products or content.

Also if you're a small business getting a service from another small business, don't waste time in getting materials to people that they need to do a good job for you or drag your feet on paying invoices.

New Year, Reviving An Old Habit?

  If you've followed me on social media for any length of time, you know that #GregFacts are one of my signature posts. With this blog, I'm going to keep you entertained but also share a ton of the marketing knowledge and skills I've acquired over the last 20 years plus!

I'm looking forward to taking this journey together, if you have a topic you'd like covered then feel free to comment or send me an email directly to Greg@harrisknockoutmedia.com